Written Work
This collection showcases my expertise in marketing strategy, written analysis, and visual communication through a range of projects, including consultations, research papers, and slide deck designs. From developing market insights to crafting strategic recommendations, these projects demonstrate my ability to analyze industry trends, create compelling narratives, and present actionable solutions. By combining data-driven analysis with engaging visual storytelling, I highlight my ability to translate complex ideas into clear, impactful strategies—whether through written essays, consulting projects, or pitch decks.
As generative AI continues to reshape the creation and marketing of entertainment, this research explores its opportunities, challenges, and long-term impact on the industry. The paper examines how AI-driven tools influence artistic expression, audience engagement, and investment strategies, addressing both the efficiencies and ethical concerns that arise.
By analyzing real-world applications and industry trends, this study provides insights into AI’s evolving role in content production, creative labor, and market dynamics. The conclusion encourages an ongoing dialogue on how stakeholders—from artists to investors—can navigate and shape the future of AI-driven entertainment.
This project showcases a pitch deck and conceptual design for an innovative pet care app aimed at simplifying and optimizing pet dietary management. The app provides personalized meal plans, tracks nutrition, and offers tailored recommendations based on pet health data. I independently developed the concept, app interface, and slide deck,
This project involved the creation of a comprehensive consultation slide deck designed to present strategic recommendations for the League of Chicago Theatres. As a key contributor, I developed the visual design of the deck and played a major role in shaping its content, crafting approximately half of the recommendations and supporting materials.
As part of a collaborative consultation project, I contributed to a market analysis and strategic marketing recommendations for Don't Panic Records & Distro. This paper identifies key market trends, audience insights, and competitive positioning, leading to tailored strategies aimed at enhancing the label’s reach and engagement.